
Product Design/2010/47 min/Reel № 10.001
ByBouroullec Brothers
Ronan Bouroullec on design hits and disasters
Let It Out!/Recorded 2010
A close reading, kept within reach.
Bouroullec Brothers takes product design as a lens on the larger question the festival keeps returning to: what design owes to the people and places it works among. The talk moves from specific projects toward a broader argument about practice.
Recorded in France in 2010, the conversation is grounded in Bouroullec's own working method — the compromises, the constraints, and the moments where the work taught them something they didn't expect.
The closing turn is characteristic of the archive: less a conclusion than a provocation, handed to the audience to carry into their own disciplines.
The French designer gets candid about their most popular pieces and reveals which designs bombed.

About the speaker
Bouroullec Brothers
Paris/France
Ronan and Erwan Bouroullec are a design team formed by brothers from Brittany in the north-west of France.
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