
Film & Animation/2010/43 min/Reel № 10.001
ByGary Hustwit, Doug Pray, Eames Demetrios, Michael Bierut
Pray, Demetrios and Hustwit on film and its role in design
Let It Out!/Recorded 2010
A close reading, kept within reach.
Gary Hustwit takes film & animation as a lens on the larger question the festival keeps returning to: what design owes to the people and places it works among. The talk moves from specific projects toward a broader argument about practice.
Recorded in USA in 2010, the conversation is grounded in Gary's own working method — the compromises, the constraints, and the moments where the work taught them something they didn't expect.
The closing turn is characteristic of the archive: less a conclusion than a provocation, handed to the audience to carry into their own disciplines.
Filmmakers Gary Hustwit, Doug Pray and Eames Demetrios engage in dialogue with Michael Bierut about making movies that deal with design and its possibilities.




About the speaker
Gary Hustwit
New York/USA
Gary Hustwit is an independent filmmaker, famed for this design trilogy Helvetica, Objectified and Urbanized.
Doug Pray
Los Angeles/USA
Doug Pray has directed a number of critically acclaimed feature-length documentary films about American subcultures, artists, and maverick characters.
Eames Demetrios
Los Angeles/USA
Eames Demetrios is a filmmaker and the geographer-at-large for Kcymaerxthaere, a parallel universe largely coexistent with our linear world.
Michael Bierut
New York/USA
Pentagram partner Michael Bierut is the winner of hundreds of design awards and has work in permanent collections including MOMA and the Met in New York City.
Where this goes next.
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