
Product Design/2012/13 min/Reel № 12.001
ByMassoud Hassani
Massoud Hassani on designing from Afghan influence
I Am Not a Designer/Recorded 2012
A close reading, kept within reach.
Massoud Hassani takes product design as a lens on the larger question the festival keeps returning to: what design owes to the people and places it works among. The talk moves from specific projects toward a broader argument about practice.
Recorded in Netherlands in 2012, the conversation is grounded in Massoud's own working method — the compromises, the constraints, and the moments where the work taught them something they didn't expect.
The closing turn is characteristic of the archive: less a conclusion than a provocation, handed to the audience to carry into their own disciplines.
Massoud Hassani’s Afghan heritage has a significant influence on his designs, from a kitchenware range to a wind-powered device that clears landmines.

About the speaker
Massoud Hassani
Eindhoven/Netherlands
Massoud Hassani is an Afghan-born product designer interested in applying design thinking to solving complex social issues.
Where this goes next.
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