Product Design/2007/55 min/Reel № 07.001
ByMassimo and Lella Vignelli
Massimo and Lella Vignelli keep design simple, elegant and timeless
Upsizing the 10th Edition/Recorded 2007
A close reading, kept within reach.
Massimo and Lella Vignelli takes product design as a lens on the larger question the festival keeps returning to: what design owes to the people and places it works among. The talk moves from specific projects toward a broader argument about practice.
Recorded in USA in 2007, the conversation is grounded in Massimo's own working method — the compromises, the constraints, and the moments where the work taught them something they didn't expect.
The closing turn is characteristic of the archive: less a conclusion than a provocation, handed to the audience to carry into their own disciplines.
Design legends Massimo and Lella Vignelli talk about some of their famous designs of the past 50 years.
About the speaker
Massimo and Lella Vignelli
New York/USA
Massimo Vignelli (1931 to 2014) and his wife and partner Lella cofounded Vignelli Associates, and Vignelli Center for Design Studies.
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