Design Thinking/2011/32 min/Reel № 11.001
ByJens Martin Skibsted
Jens Martin Skibsted on the evolution of bicycle design
What Will Creativity Hold for the Future?/Recorded 2011
A close reading, kept within reach.
Jens Martin Skibsted takes design thinking as a lens on the larger question the festival keeps returning to: what design owes to the people and places it works among. The talk moves from specific projects toward a broader argument about practice.
Recorded in Denmark in 2011, the conversation is grounded in Jens's own working method — the compromises, the constraints, and the moments where the work taught them something they didn't expect.
The closing turn is characteristic of the archive: less a conclusion than a provocation, handed to the audience to carry into their own disciplines.
Jens Martin Skibsted has been “shouting cars out of the city” for a long time.
About the speaker
Jens Martin Skibsted
Copenhagen/Denmark
Jens Martin Skibsted is a philosopher, entrepreneur, brand expert, poet and revolutionary. He is also a cutting-edge bicycle designer
Where this goes next.
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