Dean Poole at Design Indaba Conference 2014.

Graphic Design & Illustration/2014/34 min/Reel № 14.001

ByDean Poole

Dean Poole on playing with words

A Better Future Through Design/Recorded 2014

A close reading, kept within reach.

Read / watch in
The short version

Dean Poole takes graphic design & illustration as a lens on the larger question the festival keeps returning to: what design owes to the people and places it works among. The talk moves from specific projects toward a broader argument about practice.

Recorded in New Zealand in 2014, the conversation is grounded in Dean's own working method — the compromises, the constraints, and the moments where the work taught them something they didn't expect.

The closing turn is characteristic of the archive: less a conclusion than a provocation, handed to the audience to carry into their own disciplines.

Ask this talk
What did Dean say about…↵

The creative director of New Zealand agency Alt Group reveals the ABC's of his creative language.

Dean Poole of Alt Group.

About the speaker

Dean Poole

Auckland/New Zealand

Dean Poole is co-founder and creative director of Alt Group, a multidisciplinary design studio based in New Zealand.