
Fashion & Jewellery Design/2018/19 min/Reel № 18.001
ByAmna Elshandaweely
Conscious fashion: Amna Elshandaweely’s take on fashion and revolution
Embrace the Unknown/Recorded 2018
A close reading, kept within reach.
Amna Elshandaweely takes fashion & jewellery design as a lens on the larger question the festival keeps returning to: what design owes to the people and places it works among. The talk moves from specific projects toward a broader argument about practice.
Recorded in Egypt in 2018, the conversation is grounded in Amna's own working method — the compromises, the constraints, and the moments where the work taught them something they didn't expect.
The closing turn is characteristic of the archive: less a conclusion than a provocation, handed to the audience to carry into their own disciplines.
The Cairo designer makes a moving case for social impact with something as simple as the clothes we wear.

About the speaker
Amna Elshandaweely
Cairo/Egypt
The Egyptian fashion designer combines ethics and aesthetics to create unique, trendy collections.
Where this goes next.
AI-curated · based on transcript themes, not tags



