Design Thinking/2013/32 min/Reel № 13.001
ByAlexandra Daisy Ginsberg
Alexandra Daisy Ginsberg on shaping the future through design
The Best of the World's Creativity/Recorded 2013
A close reading, kept within reach.
Alexandra Daisy Ginsberg takes design thinking as a lens on the larger question the festival keeps returning to: what design owes to the people and places it works among. The talk moves from specific projects toward a broader argument about practice.
Recorded in United Kingdom in 2013, the conversation is grounded in Alexandra's own working method — the compromises, the constraints, and the moments where the work taught them something they didn't expect.
The closing turn is characteristic of the archive: less a conclusion than a provocation, handed to the audience to carry into their own disciplines.
Alexandra Daisy Ginsberg uses Synthetic Biology to look at a conflict between a bacterial world of the future and the antibacterial world of today.
About the speaker
Alexandra Daisy Ginsberg
London/United Kingdom
Alexandra Daisy Ginsberg is an artist, designer and writer investigating futures for design.
Where this goes next.
AI-curated · based on transcript themes, not tags
