Product Design/2011/35 min/Reel № 11.001
ByAlberto Alessi
Alberto Alessi: the godfather of Italian design
What Will Creativity Hold for the Future?/Recorded 2011
A close reading, kept within reach.
Alberto Alessi takes product design as a lens on the larger question the festival keeps returning to: what design owes to the people and places it works among. The talk moves from specific projects toward a broader argument about practice.
Recorded in Italy in 2011, the conversation is grounded in Alberto's own working method — the compromises, the constraints, and the moments where the work taught them something they didn't expect.
The closing turn is characteristic of the archive: less a conclusion than a provocation, handed to the audience to carry into their own disciplines.
Poetry and art meet function in Alessi’s extensive range of consumer products. Alberto Alessi shares the story.
About the speaker
Alberto Alessi
Milan/Italy
Alberto Alessi is widely regarded as the godfather of Italian design. He believes that design and beauty can help save the world.
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